Difference between revisions of "Sound (Discussion)"

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#As a group, choose a well-known song that, if laid over the commercial, would change its meaning. (No R-rated songs, please.) We'll find an excerpt of it online and lay it over the commercial. Be prepared to explain to the class how your song changes the commercial's meaning.
 
#As a group, choose a well-known song that, if laid over the commercial, would change its meaning. (No R-rated songs, please.) We'll find an excerpt of it online and lay it over the commercial. Be prepared to explain to the class how your song changes the commercial's meaning.
 
#Think back to the ''Chevrolet'' commercial that we broke down and the shot of Mother, salesman, Father, son in the car. As a group, pretend you're doing ADR (and what is ADR?) for this shot and write dialogue that illustrates how sound editors can manipulate sound perspective to alter our understanding of a scene (somewhat like the sound editor of ''Ugly Betty'' did in [http://tvcrit.com/find/uglybetty the textbook example], but do not copy it).
 
#Think back to the ''Chevrolet'' commercial that we broke down and the shot of Mother, salesman, Father, son in the car. As a group, pretend you're doing ADR (and what is ADR?) for this shot and write dialogue that illustrates how sound editors can manipulate sound perspective to alter our understanding of a scene (somewhat like the sound editor of ''Ugly Betty'' did in [http://tvcrit.com/find/uglybetty the textbook example], but do not copy it).
#:'''Group 4:''' Dub in the salesman talking about how the mother's old car door wouldn’t shut (possibly add a sound effect like a squeaky noise when she tries to close the door to dub in while the salesman is saying this).
 
 
#:'''Group 2:''' Hear whispering between father and son, but clearly hear and understand them even though the camera is farther away. [mismatched sound perspective].
 
#:'''Group 2:''' Hear whispering between father and son, but clearly hear and understand them even though the camera is farther away. [mismatched sound perspective].
 
#*Illustrate how sound and time could be manipulated in this shot with some other dialogue (as in [http://tvcrit.com/find/damages the textbook's example from ''Damages'']).
 
#*Illustrate how sound and time could be manipulated in this shot with some other dialogue (as in [http://tvcrit.com/find/damages the textbook's example from ''Damages'']).
 
#**'''Group 3:''' Our group mentioned flashbacks as useful tools to alter the [time of the sound].
 
#**'''Group 3:''' Our group mentioned flashbacks as useful tools to alter the [time of the sound].
 +
#**'''Group 2:''' [Overlaying previous] sounds of the car shop at the dealership.
 
#*Finally, include audio that illustrates the difference between diegetic vs. nondiegetic sound.
 
#*Finally, include audio that illustrates the difference between diegetic vs. nondiegetic sound.
 
#**'''Group 4:''' '''Non-diegetic sound''': Suspenseful or traumatizing music when the oranges fall out of the car. Play again when the mother is remembering her oranges falling out. When they're in the car just talking, have slower music playing. When they start driving away, have a faster paced song to insinuate peppiness and excitement.  
 
#**'''Group 4:''' '''Non-diegetic sound''': Suspenseful or traumatizing music when the oranges fall out of the car. Play again when the mother is remembering her oranges falling out. When they're in the car just talking, have slower music playing. When they start driving away, have a faster paced song to insinuate peppiness and excitement.  

Revision as of 17:04, 15 November 2013

Purposes of sound on television

Television lists four "purposes of sound on television":

  1. Capturing viewer attention.
  2. Manipulating viewer understanding of the image.
  3. Maintaining televisual flow.
  4. Maintaining continuity within individual scenes.

All groups: sound exercises

In class, we'll view a Dodge commercial and examples of how sound can manipulate viewer understanding of the image--that is, can change its meaning.

  1. As a group, choose a well-known song that, if laid over the commercial, would change its meaning. (No R-rated songs, please.) We'll find an excerpt of it online and lay it over the commercial. Be prepared to explain to the class how your song changes the commercial's meaning.
  2. Think back to the Chevrolet commercial that we broke down and the shot of Mother, salesman, Father, son in the car. As a group, pretend you're doing ADR (and what is ADR?) for this shot and write dialogue that illustrates how sound editors can manipulate sound perspective to alter our understanding of a scene (somewhat like the sound editor of Ugly Betty did in the textbook example, but do not copy it).
    Group 2: Hear whispering between father and son, but clearly hear and understand them even though the camera is farther away. [mismatched sound perspective].
    • Illustrate how sound and time could be manipulated in this shot with some other dialogue (as in the textbook's example from Damages).
      • Group 3: Our group mentioned flashbacks as useful tools to alter the [time of the sound].
      • Group 2: [Overlaying previous] sounds of the car shop at the dealership.
    • Finally, include audio that illustrates the difference between diegetic vs. nondiegetic sound.
      • Group 4: Non-diegetic sound: Suspenseful or traumatizing music when the oranges fall out of the car. Play again when the mother is remembering her oranges falling out. When they're in the car just talking, have slower music playing. When they start driving away, have a faster paced song to insinuate peppiness and excitement.
      • Group 1: Since there is no dialogue in this commercial you could dub over the video with recordings that represent the thoughts of each person while they are on screen which would be Subjective Diegetic. The mother could think about how well the car is made and how well the doors shut, the father could be thinking about how nice it looks and the son could just be happy to have room to play in the back seat. The salesman isn't shown in great detail and in order to maintain the invisibility of the salesman we don't need to have dialogue for him. Nondiegetic: A piece of upbeat instrumental music would do well to reinforce the mood of the commercial.
      • Group 2: Inner monologues (subjective diegetic sound) examples:
        • Mother: My oranges will be safe in here.
        • Salesman: I’m gonna sell this car.
        • Father: Why am I in the back seat?
        • Kid: I wonder where that girl ran off to...
      • Group 2: Have music in the background (nondiegetic sound)

Types of sound

  1. Group 2: What are the three main types of sound in TV production and how do digital audio workstations mirror those three types? (See Ugly Betty ProTools layout for music editor.)
  2. Group 3: What is "public domain" music? What are "master rights"? How do master rights apply to DVD releases of TV programs?

Sound technology

  1. Group 4: Explain these terms in the context of digital audio: sampling, dynamic range, and frequency response.
  2. Group 1: What are the different types of microphone pick-up patterns? How do they affect sound perspective? (Ugly Betty example.)

Mad-Men-January-on-set l.jpg

Bibliography

  1. Butler, Jeremy G. Television: Critical Methods and Applications. New York: Routledge, 2012.

External links